Namiinda, Barbara M. “AN ASSESSMENT OF THE USE OF SOCIAL MEDIA FOR CUSTOMER ENGAGEMENT BY LARGE BANKS IN KENYA”. IJRDO - Journal of Business Management 3, no. 1 (January 31, 2017): 58-69. Accessed November 17, 2024. http://webmail.ijrdo.org/index.php/bm/article/view/1246.